🔥 The #1 bestselling clean energy drink mix - no sugar, no sucralose, no crash

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Technology, Retail, Consumer Goods & Products, Financial Services, Food & Bev, Healthcare & Medical
Min Investment
Cardiff, CA
Expected Close Date
April 30, 2023
Target Raise
No. Investors
Security Price
Number of Employees
Short Term Debt
Cost of Goods
Long Term Debt
Net Income

Key Deal Facts

🚀 Dramatic growth: $7.34M in 2021 revenue, up from $1.2M in 2019
💸 Team’s track record: 10+ exits & building a nutritional drink company to $1.25B in sales
🏆 20,000+ 5-star reviews
🌿 Over 16 million Pureboost servings sold
💥 45% reorder rate
🎯 #1 category bestseller on Amazon, launching at Costco.com, Walmart, Walgreens in Q3
📈 On a strategic path to $100M in sales (not guaranteed) by 2026
💫 Breakout star taking on a fast-growing $350B market

Management Team / Advisory Board Bios

Brian Enge Co-FounderSerial entrepreneur with 4 exits. Active.com senior leadership when it sold for $1B+. Cyrk senior leadership when it IPO’d. Saucony EVP when it sold for $150M. Zoot CEO when it sold for $12M. Former pro soccer player. Harvard BA. Harvard MBA., Sean Ross Co-FounderNutrition innovator and supply chain whiz. Experience managing manufacturing for Glanbia, the world’s largest sports nutrition brand and has overseen the production of over $1B+ worth of products. Invented the original Pureboost formula., Ray Faltinsky Co-FounderLifelong nutrition enthusiast. Launched and grew a nutrition company from 0 to $1.25B in sales over its 22-year lifetime, generating a 125x return for investors. Launched Pureboost in 2018. Yale Law School JD., Danny DeMichele Co-FounderSales and scale ace with 6 exits in digital marketing/e-commerce. Founder of Quiverr, a Top 25 Amazon bestseller with over $1B+ in revenue (acquired by ASM, the largest CPG retail management & distribution company). Founder of 2 Inc 500 companies., Jay Mercer CEOStrategic sales leader with 25+ years in CPG. Launched 250+ products for Fortune 500 companies and brands, including Del Monte, Milk Bone, Meow Mix & Hershey Foods. VP of Sales at Amazing Grass when it sold to Glanbia Performance Nutrition., Gillian Snyder VP MarketingDigital marketing and scale ace with 15+ years leading geographic and category expansion for global ecommerce brands. Grew marketing programs to 14M website visitors and $50M in sales. Built a thriving retention program for a $150M brand. UCSD MBA.
Amount Raised : $2,624,110
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