Perks
$250+ 6 Free Bottle Coupons (Redeem in stores only), Genius branded t-shirt, Genius branded snap-back hat
$500+ Six pack of our Whole Coconut Smoothies (single flavor or variety pack) shipped to your home anywhere in the U.S, Genius branded t-shirt, Genius branded snap back hat
$1,000+ 12 pack of our Whole Coconut Smoothies (single flavor or variety pack) , shipped to your home anywhere in the U.S., and 10% off all online orders on GeniusJuice.Com for a year.
$10,000+ 18 pack of our Whole Coconut Smoothies (single flavor or variety pack) shipped to your home anywhere in the U.S., 15% off all online orders on GeniusJuice.Com for a year, Genius branded t-shirt, Genius branded hoodie, Genius branded snap back hat
$25,000+ 36 pack of our Whole Coconut Smoothies (single flavor or variety pack) shipped to your home anywhere in the U.S., 20% off all online orders on GeniusJuice.Com for a year, Genius branded t-shirt, Genius branded hoodie, Genius branded snap back hat
$50,000+ 6 MONTH SUPPLY of our Whole Coconut Smoothies (single flavor or variety pack) shipped to your home anywhere in the U.S. (limit 2 orders of 18 pack per month), 20% off all online orders on GeniusJuice.Com for a year thereafter, Genius branded t-shirt, Genius branded hoodie, Genius branded snap back hat
$100,000+ 1 FULL YEAR SUPPLY of our Whole Coconut Smoothies (single flavor or variety pack) shipped to your home anywhere in the U.S. (limit 2 orders of 18 pack per month), 25% off all online orders on GeniusJuice.Com for a year thereafter, Genius branded t-shirt, Genius branded hoodie, Genius branded snap back hat
Key Deal Facts
$1,2M Run Rate as of November 2019. 3x increase for annual revenue from 2018 to 2019. +116% YOY Velocity Per Store Growth.
Launched in Whole Foods in 2015 and now in 4 regions of Whole Foods. Also in Albertson's/Vons/Pavilions banner stores, Natural Grocers, Publix, and more to come
Offered in 1,300 stores. Strong branding and distribution in natural and conventional channels.
Unique selling proposition and beneficial/healthy product.
Zero-waste mission: We up-cycle the coconut husks once extracted.
5,300+ Instagram followers.
Same store sales growth over 50 % YOY
Use of Proceeds
If $50,000 is raised:
55% - Production and inventory (purchasing raw materials, manufacturing, packaging, freighting) 32.5% - Sales and marketing (sales people salaries, merchandisers in the stores, promotions) 5% - Working capital and administration expenses 7.5% Wefunder intermediary fee
If $1,070,000 is raised:
45% - Production and inventory (purchasing raw materials, manufacturing, packaging, freighting) 42.5% - Sales and marketing (sales people salaries, merchandisers in the stores, promotions, launch into additional retailers, expanding our retail footprint) 5% - Working capital and administration expenses 7.5% Wefunder intermediary fee
Management Team / Advisory Board Bios
Alex Bayer
CEO/Founder
Prior to starting Genius Juice, Alex Bayer organized a non-profit event raising over $100,000 and over 250 attendees. This was to benefit children's hospitals and treat leukemia and rare blood disorders
Gavin Linde
Director of National Sales
Year over year growth in Q3 2019 of over 400 % for Genius Juice. Built energy drink company in New York to become one of the leading energy drinks in the North East
Ramon Canek
Vice President of Operations
COO of GT Kombucha and CPO (Chief Products Officer) For Health-Ade Kombucha, two of the largest kombucha companies in the world. Built companies from $1M and scaled to $480M.. Nearly 20 years of food and beverage experience.