-
Security Type
-
SAFE
-
Categories
-
Education
-
Min Investment
-
$25
-
Offering Date
-
July 30, 2020
-
Expected Close Date
-
November 27, 2020
-
Target Raise
-
$100.00K-$250.00K
Company Description
Charlala is a conversational language platform designed for the world language classroom. The platform was developed by a middle school Spanish teacher and world languages curriculum specialist to better engage students and raise their speaking proficiency. Educators use the platform to assess student speaking proficiency and practice conversation activities. The platform also converts any device into a digital canvas to engage students in authentic conversations and digital storytelling. In five years, Charlala hopes to be the top resource used in world language classrooms. In the past year, Charlala has organically grown from 234 to nearly 6,000 teachers in over 26 countries. As we continue to develop the platform functionality and tools, we are also building content libraries to ensure student and teacher engagement as we grow. By Q2 2025, our goal is to be in 1M world language classrooms globally, eventually expanding to all subject areas.Given the Company’s limited operating history, the Company cannot reliably estimate how much revenue it will receive in the future, if any.
Perks
Invest $100+ for One-year membership!
$250+ One-year membership, discounted renewal for life, and Charlala merchandise.
$1,000+ Lifetime membership and Charlala merchandise bundle.
$10,000+ Lifetime membership for you and your colleagues and Charlala merchandise bundle.
Invest $100+ for One-year membership!
$250+ One-year membership, discounted renewal for life, and Charlala merchandise.
$1,000+ Lifetime membership and Charlala merchandise bundle.
$10,000+ Lifetime membership for you and your colleagues and Charlala merchandise bundle.
Key Deal Facts
6,000+ language teachers from 26 countries use the platform.
500 teachers/month organic growth (6-month average).
Won the 2019 World Language Design Challenge hosted by Houghton Mifflin Harcourt & LearnLaunch.
Part of the $29B global educational technology market with 18.3% CAGR.
Projected launch Q4 2020!
Solves current pain points for world language teachers and students.
Remote learning due to COVID-19 has created a greater demand for educational technology.
Use of Proceeds
Minimum
- 60% Design and Development
- 12.5% content development
- 10% legal consultation
- 7.5% Wefunder fees
- 5% operational costs and maintenance
- 5% marketing.
Maximum
- 60% Design and Development
- 10% content development
- 5% legal consultation
- 7.5% Wefunder fees
- 5% operational costs and maintenance
- 12.5% marketing.
Management Team / Advisory Board Bios
Christopher Hammer - Creator & Operations
Chris created Charlala and won the 2019 World Language Design Challenge hosted by Houghton Mifflin Harcourt and LearnLaunch. He is a Spanish teacher, curriculum specialist, and nominee for the 2017 Golden Apple Award for Excellence in Teaching.
Linda Zins-Adams - Advisor & Investor
Linda is a German teacher and world language department chair. She served as the Southern Conference On Language Teaching (SCOLT) President ('14-'15) and on the SCOLT Board ('10-'16). Linda was also a 2008 ACTFL Teacher of the Year Finalist.
Max Johnson - Lead Software Engineer & Investor
Max is Charlala's lead software engineer and brings over eight years of experience in agile software development. He has strong SaaS industry knowledge and experience in system architecture and cloud design.
