Obvious Wines

Obvious Wines simplifies wine through education and transparency. Built on the foundation of simplicity and sustainability - we aim to make it easier for you to enjoy wine, and its culture.

Momentum and growth: over $1.3M revenues in 2020, representing a 34% growth from 2019. Online sales as a major growth opportunity: $200K in sales in 2020 with no marketing investments.
Traction and market fit: Featured on Shark Tank and strong local presence in key markets.
Offers "Obvious", transparent and informative labeling, highlighting origin, flavor, and tasting profile of all wines.

Brice Baillie
Founder & CEO
Proven executive and entrepreneur Brice Baillie, Founder and CEO of Obvious Wines, is uniquely positioned to understand the growing need for product disruption in the Wine Industry. He’s spent his life immersed in wine culture and recognizes the need to bridge the gap between seasoned wine consumers and those entering the market.

L'Oréal, Head of Finance E-commerce & Retail, 10 years (Paris, NYC, LA).

PwC, Audit Supervisor, 3 years (Paris)

15 years experience in French wine (grew up in Champagne)

Investor/consultant/advisor for startups (Adore Me, Tripnco, Student Pop)

Co-founded Diffractions/Atelier Theatre NY (a theater company)

Russell Stoner
VP of Sales
Former Sales Manager at Chambers & Chambers (Fine Wine distributor)

13+ years in Wine & Food industry

Anne Stark
Sales Manager
10 years exp. Marketing (Euro RSCG, Christie’s)

Alexis Mauney
Sales Associate
Former Rep at Wine Warehouse

Jessica Stockwell
Sales Associate
Former Sales Rep at SGWS

Fernanda Vargas
Florida Brand Manager
Former Florida Manager at Le Grand Courtage

Price per Unit: $1.81