La Perla

La Perla

True Puerto Rican flavors

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Security Type
Debt/Note
Categories
Food & Bev
Location
Oakland, CA
Offering Date
April 20, 2021
Expected Close Date
June 09, 2021
Target Raise
$25.00K-$100.00K
Deal Notes

Bond Duration - 60 months

Yield - 8.00%

Unit Par Value - $10.00

Total Unit Value - $12.17

Company Description

Named after a small neighborhood in San Juan, Puerto Rico, at its heart, La Perla is a community-oriented business. What started as a tiny operation inside a convenience store in Oakland is now a full-fledged brick and mortar in the heart of the Dimond district. At La Perla the portions are generous, the hospitality is warm, and the flavors are Puerto Rican. 

Use of Proceeds

(50%)    $50,000- Equipment upgrade

(46.5%) $46,500- Working capital

(3.5% )  $3,500- SMBX capital raise fee

Management Team / Advisory Board Bios

Founder’s Story:
Chef Jose (Cheo) Ortiz, his two sons (Gabriel and Moises), and his daughter-in-law Kimly are the core working group running the kitchen, back of house, and front of house. Gabriel quit his job as a park ranger for the East Bay Regional Park District to help build the family business. Kimly is a former preschool teacher, and Moises, 40, left a corporate position to help cook. Cheo started out as a cook at a Puerto Rican spot that used to occupy Two Star Market, and took over the kitchen when the proprietors moved on.

Deal Notes

Bond Duration - 60 months

Yield - 8.00%

Unit Par Value - $10.00

Total Unit Value - $12.17

Amount Raised : $0
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Security Description

A note is a financial security that generally has a longer term than a bill but a shorter term than a bond.

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