African inspired hospitality brand [Read More]
Food and Bev
A convertible security is a security that can be converted into another security. Convertible securities may be convertible bonds or preferred stocks that pay regular interest and can be converted into shares of common stock (sometimes conditioned on the stock price appreciating to a predetermined level).
Debt and Equity Opportunity
November 01, 2018
February 01, 2019
Open to Investors
African inspired hospitality brand
It is self evident that the use of proceeds will be dictated by the amount raised. So instead of giving you a description of every possible scenario of how the capital will be allocated based on every value between $10K and $1.07MM, we'll focus on three scenarios: minimum ($10,000.00), medium ($500,000.00), and maximum ( $1,070,000); all amounts are before fees and expenses.
1. In case we hit the minimum of the target amount, ~ $10,000.00 minus fees and expenses
This will have no material impact on our current state. We will use all the proceeds to support our current marketing efforts.
2. In case we hit the halfway mark of the target amount, $500,000.00 minus fees and expenses
This will allow us to build out and open what will be the first of many company owed and operated Ginjan Cafes. It will also allow us to have a limited expansion of our wholesale distribution footprint in the New York City tri-state area.
3. In case we hit the full the target amount, $1,070,000.00 minus fees and expenses
This will allow to fully implemented our product, marketing, and operation strategies. We will be able to open the first of many Ginjan Cafes, possibly a second one within a year to 18 months; expand distribution in most of the northeast and nationally within the next 24-36 months; expand our product lines; and move up the supply chain in order to secure favorable pricing for all of our inputs, from ingredients to packaging.
Mohammed Diallo - CEO and Director
Mohammed is the Co-founder and CEO of Ginjan Bros, Inc. He sets the vision, leads strategy, and ensures project execution and alignment with the company's goals. Mohammed’s background is in the financial and legal services. He spent 5 years advising clients on a variety of financial products at one of the nation’s largest and most historied insurance and financial services firms, New York Life. In addition to providing his expertise to help steer finances and oversee strategy for Ginjan Bros, he has for the last two years lent his skills to a high growth venture backed financial technology startup in NYC. Mohammed holds a B.S in Business Administration & Management from Mercy college, where he played collegiate soccer on scholarship. Upon successful completion of this round of funding, Mohammed will focus all of his efforts on realizing the full potential of Ginjan Bros, Inc. He currently spends ~ 30 hours per week on the company. Mohammed is an anime expert and loves music.
Ibrahima Diallo - COO and Secretary
Ibrahima “Rahim” leads operations full time for Ginjan Bros, Inc.
Rahim is a Materials Engineer by training, with ~ 10 years of experience in the hospitality industry dealing with food and wine purveyors in a variety of
specialties, including: Italian, Chinese, Mediterranean, West African, South African, & Irish. Rahim’s latest role was as a Food and Beverage Manager at an event space, bar and restaurant in Harlem with a turnover of over $1MM per year. Rahim holds a B.S in Biomaterials engineering from Michigan State University, and a Master’s in Materials Science, focusing on electrochemical devices, mainly fuel cells for transportation and power generation. Rahim is a member of the National Society of Black Engineers. Rahim is an avid reader and a fan of the art of motion pictures (kids today call it movies).
Convertible Promissory Notes
$10M Valuation cap|15% Discount|6% Interest
12/31/2020 maturity date
Minimum $350 Investment
Notes convert to common stock when the company raises $1,000,000 in a qualified equity financing
Maturity Date: 12/31/2020
Valuation Cap: $10,000,000
Discount Rate: 15%
Annual Interest Rate: 6%
Maximum ($1,070,000) of Convertible Promissory Notes
Minimum ($10,000) of Convertible Promissory Notes